PROGRAM
| 9.30 | Registration, morning coffee |
| 10.00 | Welcome address |
| 10.10 | Professor Andrew Penaluna & Kathryn Penaluna – “Future Proofing Education – Innovation and the science of creativity” |
| 10.50 | Dr Noëlle O’Connor – “Entrepreneurship in Irish tourism – where lifestyle becomes business” |
| 11.30 | Henri Kuokkanen – “CSR as a Strategic Choice: Will Supply Meet Demand and Musk Lead the Way?” |
| 12.10 | Lunch |
| 13.15 |
Presentations of scientific papers:
|
| 16.00–17.00 | Summary & Closing Cocktails |
SPEAKERS

ANDY PENALUNA
Professor, director of International Institute for Creative Entrepreneurial Development at University of Wales Trinity Saint David

KATHRYN PENALUNA
Associate Professor and the Enterprise Manager of the University of Wales Trinity Saint David and Entrepreneurship Champion, Welsh Government

HENRI KUOKKANEN
Senior Lecturer and researcher in the fields of revenue management and corporate social responsibility (CSR) at Institut Paul Bocuse

NOËLLE O’CONNOR
Senior Lecturer in Tourism Management and the Course Director for the B.A.(Hons.) in Business Studies with Travel & Tourism Management Programme in Limerick Institute of Technology (Ireland)