Noëlle O’Connor

Dr Noëlle O’Connor is a Senior Lecturer in Tourism Management and the Course Director for the B.A.(Hons.) in Business Studies with Travel & Tourism Management Programme in Limerick Institute of Technology (Ireland). She is also an MBA Online Senior Lecturer at Glion Institute of Higher Education Les Roches Gruyere University of Applied Sciences (Switzerland). She is also a member of the Censorship of Publications Board, Department of Arts, Heritage and the Gaeltacht.

Dr Noëlle O’Connor is on the Editorial Review Board for many of the leading tourism journals such as Annals of Tourism Research and Tourism Management. Her research focus is in the area of film-induced tourism, celebrity endorsement of tourism destinations, destination branding and tourism education. She has presented research findings at many global conferences (Australia, Belgium, Canada, Croatia, Finland, Greece, Hungary, Ireland, Northern Ireland, Portugal, Spain, Sweden, South Africa, Switzerland, the UK, the UAE and the USA) and in many refereed journals.

Dr Noëlle O’Connor also has a wide range of industrial experience, having worked in both the Irish and international hospitality industries.